Customer stories

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Maggie Splaine
Customer Marketing Team Lead
PeerSpot reviews help buyers understand real customer experiences, accelerating sales cycles by serving as credible alternatives to case studies and reference calls.
Reviews & Content Creation
Chris Taylor
Senior Director Demand Generation Marketing
PeerSpot leads continuously outperform leads that come from other sources. We see a 10% conversion rate.
Cybersecurity
Mayank Gupta
Director of Product Marketing
I think the quality of the reviews, that is very important...but people have to be judicious about where they visit and how they get the reviews, because there are a lot of them out there.
Customer Marketing/Advocacy
Mayank Gupta
Director of Product Marketing
As AI makes content creation easier, authentic user-generated content becomes more valuable, providing the trusted peer perspectives that AI cannot replicate.
Selecting the Right Review Platform
Mayank Gupta
Director of Product Marketing
PeerPaper combines the credibility of independent customer reviews with the storytelling power of a white paper, making content more relatable, trustworthy, and impactful.
Selecting the Right Review Platform
Mayank Gupta
Director of Product Marketing
We use PeerPapers for late stage, middle- or bottom-of-the-tunnel assets when we tell someone, hey, you're interested and this is how you go about implementing it. And here are real users who have done it, sharing their experiences.
Customer Marketing/Advocacy
Mayank Gupta
Director of Product Marketing
PeerSpot reviews provide customer-backed competitive validation that strengthens sales enablement and boosts seller confidence.
Customer Marketing/Advocacy
Mayank Gupta
Director of Product Marketing
We've always had a blind side on what is happening outside our website - what and who are people comparing us against? The PeerSpot vendor dashboard shows us and we have a very unique insight which you do not get from your own product website.
Customer Marketing/Advocacy
Mayank Gupta
Director of Product Marketing
PeerSpot helps marketers measure content impact through buyer intelligence, competitive insights, and gated assets that drive and track pipeline.
Customer Marketing/Advocacy
Mayank Gupta
Director of Product Marketing
Independent customer reviews help product marketers amplify authentic customer voices and add third-party credibility beyond traditional case studies.
Selecting the Right Review Platform
Natalia Godyla
Product Marketing Lead
Before moving forward with PeerSpot, we evaluated G2, the entire Gartner Digital markets arm, which includes GetApp, Capterra, et cetera, and then, Gartner peer insights.
Lead Generation & Intent Data
Cristina Errico
Cybersecurity Customer Evangelist
We noticed when there is a customer quote coming from PeerSpot on our free trial page, we have a 36% higher conversion rate compared to unsourced quotes. So it really helps to be recognized as a trusted vendor.
Selecting the Right Review Platform
Cristina Errico
Cybersecurity Customer Evangelist
Thanks to PeerSpot, we have customers share, in their own words and in an authentic way, what they think about Cisco products. The customer voice is very important to Cisco.
Content Creation
Madison Hagan
Customer Advocacy Specialist
They work cross functionally in our organization, not just with us specifically. Other review sites don't do that.
Partnering with Internal Stakeholders
Jonathan Maresky
Product Marketing Manager, Cloud Security
PeerSpot has an impressive way of getting detailed and authentic customer stories of how they use Check Point software.
Lead Generation & Intent Data
Maggie Splaine
Customer Marketing Team Lead
It's a completely unique review site...that I haven't seen anywhere else on the market... You get some of the highest-quality content from these reviews.
Customer Marketing/Advocacy
Cristina Errico
Cybersecurity Customer Evangelist
Our team at PeerSpot comes with ideas of how to achieve our goals, that challenges me. Its not a person that comes to me with an answer to my needs, it’s a person that comes to me with ideas about how I could do better.
Customer Marketing/Advocacy
Cristina Errico
Cybersecurity Customer Evangelist
We are using PeerSpot in our event with 33,000 global customers to share a point of view about our products.
Customer Marketing/Advocacy
Cristina Errico
Cybersecurity Customer Evangelist
You can use reviews in different ways to make them helpful for your KPI's. I used PeerSpot reviews to increase engagement with specific customers.
Customer Marketing/Advocacy
Jonathan Maresky
Product Marketing Manager, Cloud Security
PeerPaper served as a trusted third-party asset, supporting product launches, sales enablement, channel engagement, and lead generation.
Content Creation
Na'ama Chen-Nir
Head of Customer Marketing
Content is everything in my world. Every time I'm getting a review and this review is talking about, for example, ROI or talking about our solution against another competitor, it's gold to me.
Customer Marketing/Advocacy
Dana Mustatea
Project Manager, Growth Marketing
At events... we collected more impressions in two days than we could in two months online.
Reviews & Content Creation
Jonathan Maresky
Product Marketing Manager, Cloud Security
PeerSpot delivers detailed, high-quality reviews through a fully managed process, making it easy for vendors to scale customer advocacy and capture authentic customer insights.
Lead Generation & Intent Data
Halyna Mushak
Marketing Programs Manager
We are seeing good results with our lead generation programs with PeerSpot. In the last 15 months, for example, we were able to add close to 500 marketing qualified leads to our funnel, which contributed close to over a million dollars in total influence pipeline.
Lead Generation & Intent Data
Mayank Gupta
Director of Product Marketing
The reason we chose PeerSpot, primarily, is the long form review, something very difficult to find with other review sites. But also, as a marketing organization, when you're getting 2,000 words per review, you're getting not just reviews, but poweful customer stories.
Customer Marketing/Advocacy
Michal Toiba
Senior Product Marketing Manager
PeerSpot’s in-depth reviews help marketing teams better understand customers, strengthen advocacy programs, and create more impactful content.
Lead Generation & Intent Data
Michelle Dufty
VP Marketing at Sonatype
PeerSpot is unique in terms of the value they bring, as opposed to other peer review sites.
Selecting the Right Review Platform
Holly Fraser
Customer Excellence Manager
PeerSpot reviews are being used as sales and marketing assets, with quality comparable to in-house case studies and strong adoption across customer-facing teams.
Customer Marketing/Advocacy
Katie Thompson
Marketing Campaign Lead
A PeerSpot customer generated over 25 new sales opportunities through review programs and more than 300 opportunities through intent-driven campaigns.
Content Creation
Jonathan Maresky
Product Marketing Manager, Cloud Security
Check Point highlights PeerSpot’s high-quality reviews, buyer intelligence, and strong partnership in delivering value to software vendors.
Content Creation
Ben Goodman
Brand Marketing Partnerships Manager
ThreatLocker explains how PeerSpot helped generate authentic customer reviews quickly while building stronger customer relationships through in-depth interviews.
Content Creation
Justin Ong
Director of Brand and Community
Auvik shares how PeerSpot helped generate leads, support content campaigns, and strengthen sales enablement with in-depth customer reviews.
Content Creation
Michal Toiba
Senior Product Marketing Manager
Microsoft highlights PeerSpot's authentic, detailed customer reviews as a more credible source of buyer insight than traditional review platforms.
Content Creation
Debra Soto
Senior Marketing Manager
“What differentiates PeerSpot is the rigor behind their reviews and the fact that they’re named, verified customers from real companies. That’s what gives us the credibility and content we need to tell powerful customer stories.” – Debra Soto, HPE
Content Creation
Colleen Reidy
Customer Advocacy Executive
What really sets PeerSpot apart is authenticity. Every review comes from a real conversation with a real customer—and that kind of trust is rare.
DevOps